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PARADISE ART LAB SHOWCASE 2019

파라다이스문화재단이 주최/주관하여 처음으로 개최된 예술과 기술 융합형 아트 쇼케이스. 공모 및 심사를 통하여 10팀의 아티스트를 선정하고, 약 1년의 기간동안 이들의 작품 제작을 지원하여 라는 주제로 첫번째 쇼케이스를 선보였다. 쇼케이스의 브랜딩과 운영 전반을 진행하였으며, 특히 키비주얼과 외부 파사드 및 내부 무드 조성, 도슨트/스탭 운영, 온/오프라인 홍보 및 바이럴, 굿즈 제작, 프로그램북 및 리플렛 제작, RSVP, VIP 리셉션 등을 총괄하였다.

Planning & Creative, Art Direction, Visual Design, Branding, Production, Marketing, PR, Docent, Operation, RSVP, VIP Reception

Client
PARADISE CULTURE FOUNDATION
Category
BRANDING
Date
2019.10 - 2019.10

Relation Category

2010 ADIDAS ORIGINALS CAMPAIGN
BRANDING
FENDI FASHION SHOW ‘HANGANG’
BRANDING
CHANEL CRUISE SHOW WITH BOON THE SHOP
BRANDING
DIESEL FLAGSHIP OPEN PROJECT
BRANDING
MILLER SHINE IN THE DARK
BRANDING
SMIRNOFF REPRESENT I AM STUDIO
BRANDING
CYM (COMPLETE YOUR MOMENT AT HOME) PROJECT
BRANDING
COCACOLA BURN YARD & FESTIVAL
BRANDING
CONVERSE GET LOUD GIGS IN KOREA
BRANDING
2013 ADIDAS ORIGINALS CAMPAIGN
BRANDING
JOHNNIE WALKER, FLAVOUR LAB
BRANDING
REEBOK CLASSIC LAUNCHING PARTY
BRANDING
CITYBREAK 2013 HYUNDAICARD MUSIC BRAND BOOTH
BRANDING
PILSNER FEST
BRANDING
SHAQ ATTAQ PRE-LAUNCHING
BRANDING
PERONI 50TH ANNIVERSARY ATELIER
BRANDING
WINDSOR BLACK
BRANDING
PILSNER URQUELL POP UP IN SEOUL
BRANDING
LE COQ SPORTIF WOMEN'S TRAINING SHOWCASE
BRANDING
REEBOK SKYSCAPE SHOWCASE
BRANDING
VANS STARWARS MOVIE NIGHT
BRANDING
REEBOK APGUJEONG CLASSIC STORE 1 YEAR ANNIVERSARY PARTY
BRANDING
HEINEKEN NEW STAR CAN MEDIA FACADE
BRANDING
SAB MILLER GLOBAL TTR
BRANDING
CITYBREAK 2014 HYUNDAICARD MUSIC BRAND BOOTH
BRANDING
SWATCH SISTEM51 POP UP STORE
BRANDING
HYUNDAI CARD FINANCESHOP CONCERT
BRANDING
HEINEKEN CITY EDITION LAUNCH PARTY
BRANDING
KANGOL 2014AW/2015SS SHOWCASE
BRANDING
WOLVERINE LAUNCH EVENT
BRANDING
VANS APGUJEONG FLAGSHIP STORE LAUNCHING EVENT
BRANDING
ADIDAS SNOWBOARDING BACKYARD PARK
BRANDING
VANS APGUJEONG FLAGSHIP STORE NEW YEAR MUSIC NIGHT
BRANDING
SBS AWARDS FESTIVAL YG BRAND BOOTH
BRANDING
ABC MART NUOVO SOMELISH (2015 SPRING CAMPAIGN)
BRANDING
ABC MART NUOVO #IDesign (2015 SUMMER CAMPAIGN)
BRANDING
TITLEIST 2015 TRAVEL GEAR SEMINAR AND PRESENTAION PREMIUM PASS
BRANDING
VANS APGUJEONG FLAGSHIP STORE VANS X ZIO ZIEGLER 내한 프로젝트
BRANDING
VANS APGUJEONG FLAGSHIP STORE MOVIE NIGHT VOL.1
BRANDING
VANS APGUJEONG FLAGSHIP STORE PROPELLER PREMIERE
BRANDING
VANS APGUJEONG FLAGSHIP STORE MUSIC NIGHT VOL.2
BRANDING
SWATCH SS2015 PRESSDAY
BRANDING
LACOSTE POLO VOYAGE (2015 30th ANNIVERSARY POLO CAMPAIGN)
BRANDING
LEVI'S - LOT 700 : WOMEN'S DENIM POP UP
BRANDING
JAMESON CULT FILM CLUB
BRANDING
LEVI'S X SSG - THE NEW WOMEN DENIM COLLECTION
BRANDING
NIKE : FA15 TECHPACK SEEDING
BRANDING
JOHNNIE WALKER FACEBOOK PAGE
BRANDING
HEINEKEN : #CAPTURE THE CITY
BRANDING
JACKTEMBER NIGHT LIVE
BRANDING
DEVIL'S CARNIVAL
BRANDING
PHIATON TEDDY EDITION LAUNCHING SHOWCASE
BRANDING
NIKE AEROLOFT SPACE
BRANDING
F 2011~2014 SHOW REEL
BRANDING
F 2015 SHOW REEL
BRANDING
JAMESON CULT FILM CLUB
BRANDING
SAMSUNG MOBILE HISTORY CONTENTS VIDEO PRODUCTION
BRANDING
NIKE AIR FORCE 1 x AMOEBA 10th ANNIVERSARY
BRANDING
NESCAFE DOLCE GUSTO ART COLLABORATION @SEOUL SQUARE FACADE
BRANDING
AKMU 사춘기입문 IN 서울숲
BRANDING
ABSOLUT KOREA LIMITED EDITION LAUNCH EVENT
BRANDING
NIKE SNKRS STUDIO
BRANDING
NIKE AIR MAX DAY 2016. 3. 26
BRANDING
NIKE AIR PRESTO TRUCK
BRANDING
LIVE CLUB DAY HIDDEN STAGE by CONVERSE
BRANDING
JOHNNIE WALKER FACEBOOK PAGE
BRANDING
SHAKE SHACK BURGER, CREATIVE HOARDING PROJECT (MEET UP, POWER UP)
BRANDING
ABSOLUT MIX
BRANDING
1st SHAKE SHACK LAUNCHING
BRANDING
LIVE CLUB DAY X RUBBERTARCKS LIVE by CONVERSE 컨버스
BRANDING
OMEGA PLANET OCEAN ‘DEEP BLACK’ collection launching showcase
BRANDING
LOUIS QUATORZE 16FW SHOWCASE & VIP EVENT
BRANDING
MIDO CITY PROJECT #BIBA Seoul Roadshow & Event
BRANDING
NARSSpace2.0
BRANDING
SWATCH ART EXHIBITION in KIAF(Korea International Art Fair)
BRANDING
NIKE AF1 CAMO
BRANDING
SHAKE SHACK HALLOWEEN PROMOTION
BRANDING
JAMESON CULT FILM CLUB - GHOSTBUSTERS
BRANDING
SHAKE SHACK 2ND 청담 HOARDING PROJECT
BRANDING
ABSOLUT BASSMENT
BRANDING
JAMESON x LIVE CLUB DAY
BRANDING
SHAKE SHACK 3RD 두타 HOUSEWARMING & OPENING
BRANDING
ABSOLUT DISCO
BRANDING
COMMON GROUND 2ND ANNIVERSARY
BRANDING
NIKE AIRMAX DAY 2017 "REBELS ON AIR"
BRANDING
ABSOLUT HIPHOP
BRANDING
ABSOLUT x ULTRA MUSIC FESTIVAL 2017
BRANDING
MALIBU x ULTRA MUSIC FESTIVAL 2017
BRANDING
ROXY FITNESS 2017
BRANDING
SHAKE SHACK 4TH 분당 HOUSEWARMING & OPENING
BRANDING
SHAKE SHACK 5TH 고양 스타필드 HOUSEWARMING & OPENING
BRANDING
SHAKE SHACK 1ST ANNIVERSARY "CHEF COLLABORATION"
BRANDING
MILLER NIGHT BAZAAR SEOUL (홍대-이태원-성수)
BRANDING
MILLER NIGHT BAZAAR BUSAN
BRANDING
JORDAN FAMILY DAY 2017
BRANDING
CONVERSE x TYLER THE CREATOR
BRANDING
MILLER HALLOWEEN "HOTEL ON AIR"
BRANDING
MILLER NIGHT BAZAAR SEOUL - BRAND FILM
BRANDING
BALLANTINE’S FINEST LAUNCH
BRANDING
SHAKE SHACK 3RD HOARDING
BRANDING
SHAKE SHACK 4TH HOARDING
BRANDING
CAMBRIDGE MEMBERS 40TH ANNIVERSARY EMBLEM & WEBSITE DESIGN
BRANDING
CAMBRIDGE MEMBERS 40TH ANNIVERSARY CAMPAIGN
BRANDING
KOLON INDUSTRIES 60TH ANNIVERSARY CAMPAIGN
BRANDING
LIFEPLUS X 서울세계불꽃축제 OFFLINE CAMPAIGN
BRANDING
LIFEPLUS X 그랜드민트페스티벌 OFFLINE CAMPAIGN
BRANDING
NIKE x thisisneverthat
BRANDING
F 2017 SHOWREEL
BRANDING
LACOSTE x OLYMPIC
BRANDING
NIKE BATTLE FORCE
BRANDING
LIFEPLUS X LIVE CLUB DAY
BRANDING
SHAKE SHACK CHICK’N SHACK
BRANDING
CONVERSE X JW ANDERSON
BRANDING
SHAKE SHACK 6TH HOUSEWARMING PARTY & OPENING
BRANDING
SHAKE SHACK VR CHAMPION
BRANDING
VETEMENTS HK LIMITED EDITION POP-UP
BRANDING
JAMESON CITY SESSIONS SEOUL
BRANDING
NIKE AIRMAX DAY 2018 "SEOUL : ON AIR"
BRANDING
ROXY FITNESS 2018
BRANDING
ABSOLUT ARTIST AWARDS "EXPRESS WITHOUT PREJUDICE"
BRANDING
ABSOLUT MINI AMBASSADOR
BRANDING
ABSOLUT MINI 'ABSOLUT FUTURE'
BRANDING
ABSOLUT MINI '밤과 미니사이'
BRANDING
CONVERSE CHUCK 70 STUDIO
BRANDING
ABSOLUT x ULTRA MUSIC FESTIVAL 2018
BRANDING
MALIBU x ULTRA MUSIC FESTIVAL 2018
BRANDING
NIKE FOOTBALL STUDIO SEOUL
BRANDING
ABSOLUT LIME STREET PROMOTION
BRANDING
MALIBU SUMMER GAMES
BRANDING
LACOSTE FLAGSHIP STORE RENEWAL OPENING EVENT
BRANDING
PARADISE CITY OPENING LOUNGE PARTY
BRANDING
MIDO 100 YEARS ANNIVERSARY EXHIBITION
BRANDING
OCN THRILLER HOUSE
BRANDING
DISCOVERY 2018 FW SHOWCASE
BRANDING
DISCOVERY POP UP OPEN PARTY
BRANDING
MINI x STARFIELD HALLOWEEN HOUSE
BRANDING
MINI FLEAMARKET SEASON.5 < 대한미니상회>
BRANDING
GOOGLE PLAY G-STAR ALL STARS
BRANDING
STARBUCKS HAPPY HALLOWEEN Trick or Treat
BRANDING
WONDERFLOW FESTIVAL
BRANDING
NIKE BATTLE FORCE SEOUL
BRANDING
ABSOLUT EXTRAKT LAUNCH CAMPAIGN
BRANDING
BUDXNYE "HIGH TECH SEOUL"
BRANDING
NIKE 위대한페스티벌
BRANDING
NIKE ON AIR 'JUST GO BIGGER : The Seoul Department'
BRANDING
INNISFREE CHERRY BLOSSOM CAMPAIGN
BRANDING
MOUNTAIN DEW x HIPHOP AWARDS 2019
BRANDING
MOUNTAIN DEW 2019 CAMPAIGN - DESIGN MY DEW
BRANDING
MIDO
BRANDING
MINI HELLO PAUL! HELLO MINI!
BRANDING
CJ SUPER RACE MINI CHALLENGE KOREA 2019 'FIRST ROUND'
BRANDING
VIBE X 2019 HIPHOPPLAYA FESTIVAL
BRANDING
MINI 60 YEARS ANNIVERSARY ROAD SHOW
BRANDING
BLUE BOTTLE COFFEE KOREA OPENING
BRANDING
HKDA GDA2018  홍콩디자이너협회 디자인어워드 세미나
BRANDING
CONVERSE JACK PURCELL POP-UP STORE
BRANDING
HYUNDAI CARD x ULTRA MUSIC FESTIVAL 2019
BRANDING
9.81 PARK GRANDSTAND
BRANDING
BONCHON ASIA BRAND CAMPAIGN
BRANDING
ABSOLUT GRAPEFRUIT x ULTRA MUSIC FESTIVAL 2019
BRANDING
CJ SUPER RACE MINI CHALLENGE KOREA 2019 'INJE NIGHT RACE'
BRANDING
JORDAN NOTHING TO HIDE CAMAPAIGN ‘치아고백’
BRANDING
YOUR #TEAVANALIFE
BRANDING
ABSOLUT GRAPEFRUIT STREET PROMOTION
BRANDING
제주맥주 '서울시 제주도 한강'
BRANDING
CONVERSE ONE STAR BLOCK PARTY
BRANDING
ABSOLUT MINI AMBASSADOR 2.0
BRANDING
PARADISE ART LAB SHOWCASE 2019
BRANDING
HYUNDAI CARD ‘The Green x cococapitan’
BRANDING
제주맥주 '서울시 제주도' 도심편
BRANDING
2019 OCN THRILLER HOUSE
BRANDING
JORDAN FAMILY DAY 2019
BRANDING
THE CJ CUP 2019 GALADINNER
BRANDING
NAVER ONSTAGE X MARBLING STUDIO
BRANDING
9.81 PARK IN JEJU BRANDING
BRANDING
MOUNTAIN DEW 2020 CAMPAIGN
BRANDING
GATORADE - G MOMENT Campaign
BRANDING
NIKE JORDAN SEOUL
BRANDING
NIKE WOMENS AIR JORDAN 3 SEOUL RELEASE
BRANDING
AROMATICA VIRAL FILM
BRANDING
EPISODE 성수 PROMOTION
BRANDING
ANDAR LIFE POSITIVE STUDIO
BRANDING
AIA VITALITY RELAUNCHING
BRANDING
AIA VITALITY REBRANDING
BRANDING
NIKE
BRANDING
9.81 PARK
BRANDING
GATORADE
BRANDING
GATORADE x LEE KANG IN
BRANDING
HANWHA DREAMPLUS
BRANDING
CONVERSE
BRANDING
9.81 PARK
BRANDING
CJ ONSTYLE LAUNCHING MEDIA PRESENTATION
BRANDING
9.81 PARK
BRANDING
SHAKE SHACK
BRANDING
NIKE
BRANDING
NIKE
BRANDING
NIKE
BRANDING
9.81 PARK
BRANDING
NIKE AGJ AR
BRANDING
NIKE DUNK SEOUL
BRANDING
NIKE BY YOU
BRANDING
SHAKESHACK DONGTAN OPEN
BRANDING
CJ ENM GLOBAL DAY
BRANDING
CJ ENM 2021 VISONARY AWARDS
BRANDING
한율 X 복순도가 POPUP
BRANDING
SHACK TRACK AND FIELD
BRANDING
SHAKESHACK
BRANDING
9.81 PARK GROC 2021
BRANDING
BAILEYS AMBASSDOR
BRANDING
ZER01NEDAY 2021
BRANDING
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